WWJ no. 54 10 Reasons Why Designers Struggle for C-Suite Access with José Manuel dos Santos4/16/2021 If designers are innovators, why do designers struggle to get to the top seats of Fortune 50 companies? After 30 years of field experience and a long PhD, José identified 10 main reasons keeping designers from those top seats and we will take a dive into a selected few of those reasons, from lack of preparation to a lack of a design agenda at board level. Pedro Janeiro chats José on these aspects of challenges and structures. These are the 10 blocking reasons keeping designers away from top Fortune 50 companies
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